Long-term fairs in October: How to maintain the consistency and freshness of the Iberian of the day 1 per day 4

by Iñaki | Oct 15, 2026 | Ham cutter for fairs

Many of the international congresses and exhibitions held in October—especially the automotive sectors, capital goods or large pharmaceutical fairs—are characterized by their long duration. They are demanding events that extend throughout 3,...

Optimization of reduced stands in October: Maximum premium impact in limited square meters

by Iñaki | Oct 1, 2026 | Ham cutter for fairs

October is the month of fair saturation par excellence. With agendas full of international exhibitions dedicated to the chemical industry, the energy, real estate or capital goods, demand for exhibition floor in large pavilions skyrockets. Due to...

The “Happy Hour” September strategy: Transform the last hours of the fair into your gold mine

by Iñaki | Sep 15, 2026 | Ham cutter for fairs

Anyone who has exhibited at a large trade fair in September knows the pavilion's energy curve.. The mornings are intense, chaotic and focused on previously arranged appointments. However, at dusk, from the 16:00 o 17:00...

Gastronomic diplomacy at September fairs: How to break cultural barriers with a ham slicer

by Iñaki | Sep 1, 2026 | Ham cutter for fairs

September marks the return of the large industrial fairs, medical and technological to the main exhibition centers in Europe. It is the month when multinationals deploy their international delegations and where Asian buyers, Americans and North....

Thermal logistics at late summer fairs: How the professional cutter guarantees the excellence of the Iberian at 30°C

by Iñaki | Aug 15, 2026 | Ham cutter for fairs

Exhibiting at a trade show or conference in late August or early September poses unique challenges that go beyond capturing leads or designing information panels.. Although most modern exhibition halls have....

August's silent strategy: Secure your ham slicer before the fall fair crash

by Iñaki | Aug 1, 2026 | Ham cutter for fairs

In the universe of trade fair marketing and the MICE sector (Meetings, Incentives, Conferences and Exhibitions), August is usually perceived as a month of complete calm. The blinds of large venues such as IFEMA in Madrid, Celebrate Barcelona, the Messe Frankfurt or the Paris....